ENTER21 Innovation Challenge

Theme: ICT for Sustainability and eQuality

ENTER21 Innovation Challenge

Theme: ICT for Sustainability and eQuality

Motivation

The COVID-19 crisis has brutally revealed the vulnerability of tourism – in digital and analogue life. The most of it has been centering on a rather pure capitalistic view of revenue maximization and never-ending growth paradigm – despite all the warning signs. Information and communication technologies (ICT) have mainly been seen as means to achieve those goals and less to following principles like sustainability, equality and transparency. The tourism sphere strongly needs to critically reflect current patterns and practices. ICT shows strong potentials to support the necessary transformation process.

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Objective

The IFITT Innovation Challenge aims to generate innovative ideas and conceptual solutions with the theme ICT for Sustainability and eQuality. Interdisciplinary teams of students from all over the globe are invited to engage in an innovation process, encouraged and supported by eTourism and sustainability experts from the academia and the travel and tourism industry. The best ideas and most innovative concepts should show the potential to transform tourism to a more sustainable, mindful and reflecting business domain, which provides income and saves resources.

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Concept

This student challenge is implemented by the International Federation for Information Technology and Travel & Tourism (IFITT) and tourism industry partners from hospitality, transportation, destinations, tour operators, etc.

Participating teams are requested to submit their innovative idea and concept together with a demonstrator, which should be in form of a mock-up, screenplay, or interface prototype. All teams are expected to submit their proposal as a PowerPoint presentation and a video-recorded pitch. The maximum length of the video recording is 2 minutes.

A jury of eTourism and sustainability experts with representatives of industry partners will select the most compelling ideas. The top 5 concepts will be invited to be presented online during the ENTER21 @yourplace. The winning teams will be selected and announced on www.enter-conference.org and promoted via tourism media and social media channels. A free IFITT membership of two years for the members of the best 2 teams will be given as further support.

Registration is free of charge for all student teams. Several teams from one University can participate.

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Target Audience

Eligible to participate are student teams of any size (we recommend a team size of 5-7 members). Students of all disciplines are welcome and to form interdisciplinary teams is explicitly recommended. All team members have to be registered at an institution of higher education, certified (or officially confirmed) by their supervising professor.

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Mentors

We are very pleased and excited to announce that the mentors for this year’s Challenge have been selected.
They are:

Mentor-Company: Amadeus:

  • Lucas Bobes, Head of Sustainability, Industry Affairs, Amadeus IT Group SA
  • Sven Hafner, Senior Product Manager Technology and Innovation, Amadeus Airport IT GmbH

Mentoring-Team: GEN – Global Ecotourism Network:

Mentor-Company: Outdooractive GmbH:

They will introduce themselves briefly and talk about their problem/selected challenge and explain it on November 2nd in the Kick Off for the registered student teams.

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Process & Timeline

September 2020 IFITT kicks off the challenge by issuing the general problem definition, objectives and success criteria on the ENTER21 website.
14 October 2020 4-6pm (CEST) The first Q&A meeting for all students, professors and partners. The link to the meeting link will be sent by eMail. Please register with the form here below.
01 November 2020 Participants (student teams of any size) register for the challenge (September – November registration is open).
02 November 2020 2 – 4 pm (CET) Official KickOff meeting for all registered students, their professors and partner organizations/businesses. Mentors from the industry will present their challenge topics.
From this day on the students form their teams, choose their topic and get into direct communication with the respective partner organization/business. It is not obligatory to choose a topic of the given mentors; students can also work on challenges of their own choice.
31 December 2020 Participants submit their ideas & concepts.
15 January 2021 A review committee (IFITT Board members, representatives of IFITT members, sustainability experts and industry partners) evaluate all submissions and select the 5 best candidates, nominated for the ENTER21 Innovation Challenge Award.
19-22 January 2021 Selected candidates present their ideas and concepts on ENTER21@yourplace. The review committee and ENTER21 participants choose the winning teams.
19-22 January 2021 The winners are officially announced on ENTER21.
January 2021 The best submissions are published on the IFITT and ENTER21 websites and promoted via tourism media channels and social media. The free IFITT membership period of two years gets started.
Register for the challenge

Process & Timeline

September 2020
IFITT kicks off the challenge by issuing the general problem definition, objectives and success criteria on the ENTER21 website.

14 October 2020
4-6pm (CEST) The first Q&A meeting for all students, professors and partners. The link to the meeting link will be sent by eMail. Please register with the form here below.

01 November 2020
Participants (student teams of any size) register for the challenge (September – November registration is open).

02 November 2020
2 – 4 pm (CET) Official KickOff meeting for all registered students, their professors and partner organizations/businesses. Mentors from the industry will present their challenge topics.
From this day on the students form their teams, choose their topic and get into direct communication with the respective partner organization/business. It is not obligatory to choose a topic of the given mentors; students can also work on challenges of their own choice.

31 December 2020
Participants submit their ideas & concepts.

15 January 2021
A review committee (IFITT Board members, representatives of IFITT members, sustainability experts and industry partners) evaluate all submissions and select the 5 best candidates, nominated for the ENTER21 Innovation Challenge Award.

19-22 January 2021
Selected candidates present their ideas and concepts on ENTER21@yourplace. The review committee and ENTER21 participants choose the winning teams.

19-22 January 2021
The winners are officially announced on ENTER21.

January 2021
The best submissions are published on the IFITT and ENTER21 websites and promoted via tourism media channels and social media. The free IFITT membership period of two years gets started.

Register for the challenge

Industry sponsorship and mentoring program

Tourism industry partners, destinations and organisations can become part of a sponsoring and mentoring program. As mentors, these partners will help stimulate and coach the idea generation process, based on their experience and knowledge in their respective tourism subdomain. Each team of students is assigned to one mentor and will receive general guidance and early feedback during their innovation process, including the preparation phase of the selected team presentations before ENTER21.

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    co-organized by

    Institut für digitalen Wandel Ravensburg-Weingarten University of Applied Sciences
    Duale Hochschule Baden-Württemberg
    Eberswalde University for Sustainable Development